Contact Fractional Life for event and ticket information.
Thursday, April 23, 2009 at 8:00 AM - Friday, April 24, 2009 at 1:00 PM (GMT)
**STOP PRESS: EXTRA TICKETS JUST RELEASED - BOOK ONLINE, ONLY 5 DELEGATE TICKETS REMAINING BEFORE SELL OUT.**
***Countries with delegate representation already include Denmark, Italy, Spain, France, Portugal, Republic of Ireland, USA, Cyprus, Turkey, Mexico, Thailand, South Africa, Dubai, Russia, Australia, Cape Verde, Lebanon, India, Croatia and of course the United Kingdom***
Fractional Summit 2009 - the region's largest fractional property conference is back and extended to 2 days.
With over 250 fractional professionals expected from around the world, Fractional Summit 2009 is the leading industry event bringing together key decision makers to drive the industry forward. Building on this success, the value of the event is what you learn, who you meet and the business you do.
The fractional marketplace is now one of the world’s fastest growing areas of consumer real estate, with fractional property at its core.
Having outgrown our previous venue, Fractional Summit 2009 is now extended to a 2 day event and offers a unique opportunity to meet all the key fractional property movers and shakers under one roof - making Fractional Summit an event not to be missed. This year's theme "Fractionals: the rewards, the opportunities" explores the various different facets of the fractional property marketplace and why the industry continues to gain marketshare despite the current downturn in whole ownership sales.
Fractionals: the rewards, the opportunities
Provisional Agenda
Wednesday 22nd April 2009
20:00 - Early Registration
Thursday 23rd April 2009
DAY ONE
08:00 Registration, Networking Coffee and Pastries
09:30 Welcome introduction
Piers Brown, Founder Fractional Life sets the scene for the two days with a look at the growth of fractionals and meeting the challenges faced in today’s marketplace.
10:00 Fractionals 101
Preben Vestdam, Principal and CEO, Valhalla Associates
Outlining industry definitions of luxury fractional ownership, Destination and Private Residence Clubs and the requirements of each.
What are the key differences between Destination Club, PRC and luxury fractional ownership business models in usage plans, preferred locations, pricing methodology, success and failure factors?
10:30 Ahead of the sales curve - lessons from the USA
Guest Speaker: Sarah Rezak Glasgow, Senior Consultant, Ragatz Associates, USA
Many UK and European consumer purchasing trends tend to follow those experienced in the USA. Sarah presents how the US fractional real estate marketplace has grown to be worth $1.6 billion dollars in 2008 (down from $2.3 billion dollars in 2007). Sarah talks about why the concept makes sense in today's economy and how the luxury segment of the holiday home market will be the first to rebound from the current real estate quagmire.
11:00 Coffee
11:30 Panel Discussion: Fractional hotspots – so what’s happening worldwide and how the European marketplace is growing?
Panel:
Gregg Anderson, Vice President, Global Product Management, Registry Collection USA
Thys Geyser, Fractional Consulting Services, South Africa
Jerry Cobb, CEO, FOC (Fractional Ownership Consultancy)
Claude Attala, Global Managing Director, Northcouse Advisory Services, Middle East
Gary Moore, Timbers Resorts, Director of European Development
Peter Kempf, CEO, Managing Director Europe, DCP International
Moderator: Rupert Bates, Editorial Director, Homes Overseas Magazine
12:00 To mix or not to mix? Case Studies
Marc Koerts, Managing Director, Avenio Prieuré
Gary Moore, Director of European Development, Timbers Resorts
Real estate developers are urgently re-evaluating whether a change in the mix of uses would improve absorption in light of rapidly changing consumer travel, purchase, income, and savings patterns. We hear from 2 successful fractional developers with differing products, price points and structures to find out how fractional sits within their portfolio and the successful sales and marketing techniques they use:
Marc Koerts shares with us his journey from being a delegate and self-confessed 'fractional novice' at Fractional Summit 2008 to the successful launch of his mixed use "Avenio Prieuré" fractional ownership development in Provence, France.
For many, no dream is more enticing than to own your own home in Tuscany, Italy. Castello di Casole makes this dream an infinitely closer reality, for not only does it offer surely one of Tuscany's most remarkable villas and surrounding estate, but also the choice of whole or fractional ownership. Gary Moore presents Timbers Resorts' and Castello di Casole’s vision.
12:30 How to convert traditional real estate into Fractional Ownership
Nick Turner, Registry Collection
In these challenging economic times many developers are now faced with increasing inventories and competition from a growing number of destinations. Nick's presentation provides answers to the following questions:
13:15 Lunch
14:30 Fractional- Succeeding in other markets: learn something for your chosen sector
Richard Thomas, Director of Marketing, Jet Republic
A talk about the growth of the fractional jet proposition and how the Company leads the way for innovation in the fractional aviation world.
Richard throws light on his fractional customer base and why private aviation is booming whilst others are in meltdown.
15:00 "Seller Beware"- Behind the scenes for a smooth operation
Chris Allen, Associate Director, Citadel Trustees Limited, leads this informative session about the often forgotten "back-end" structural requirements for fractional products, with a focus on the Trustee system and the key points for consideration when planning a new project. Citadel has also invited Irwin Mitchell to participate in this session with input on the new European Directive and its impact on the fractional product and the options available for using a SIPP with a fractional product.
15:45 Coffee
16:30 Multilingual SEO / SEM and the opportunities it presents
Greig Holbrook, Director, OBAN Multilingual
Many companies are using web marketing to promote their brand and drive fractional sales from a truly global basis to maximise ROI.
Over 70% of internet users do not have English as a first language and they collectively represent over 900 million users who have hugely different search behaviours to us.
As the fractional ownership marketplace grows worldwide, Greig presents on the opportunities that lie in search marketing and how best to approach each market that is covered.
17:00 End of Day One
18:00 – 20:00 Cocktail Reception
18:00 - 19:00 Business Card Swap
This unique opportunity where you meet, exchange business cards and then move on to the next person could be the fastest, most beneficial and enjoyable 60 minutes of networking you will ever do. Meet 30 - 40 contacts in just 60 minutes!
The two events run concurrently
Friday 24th April 2009
DAY TWO
08:30 Coffee and Pastries
09:00 Trends in European Fractional Real Esate 2009 Research Paper Findings
Claude Attala, Global Managing Director, Northcouse Advisory Services, Middle East
Claude discusses the findings from Fractional Life and Northcourse's recently commissioned study on trends in European fractional real estate 2009.
**Every delegate receives a copy of this 92 page report to take away with them**
09:30 Panel Discussion: - 'Live' Fractional Practical Exercises
Wally Hobson, Founder, Hobson Advisors
Christian Jensen-Broby, Chief Customer Officer and VP, Marriott
Peter Kempf, CEO, Managing Director Europe, DCP International
Eric Gummers, Partner Howard Kennedy
Peter Hutchinson, Group Chairman, Citadel Trustees Limited
Moderator: Paul MacSherry, Vice President, Business Development, Registry Collection
We are joined by experts from the timeshare, fractional, Destination and Private Residence Club’s marketplace.
The panel will be presented with 3 'real live' fractional property case studies submitted by delegate companies in the audience. With audience participation required, each panelist will provide practical comment and analysis on the cases submitted. Expect this session to be informative and controversial as each panelist shares their reasoning behind their suggested recommendations and takes questions from the floor.
Shortlisted case studies include:
South Africa, - How beneficial will introducing a concierge service be to my fractional development and how attractive is this to current and future owners in the present climate? What are the likely additional costs? How can I implement this cost effectively to maximise my bottom line?
United Kingdom, - A unique fractional development is coming to Stratford, East London in time for the Olympics - perfect timing or white elephant?
Portugal, - I have seen the growth of fractional projects in Portugal. I believe my development has some of the attributes required for selling fractional but I'm nervous. If I go down the fractional sales route, how easy is it for me to pull out of the market if sales are unsuccessful?
South Africa, - My fractional ownership sales to the South African home market have tailed off significantly this year. What are the key factors to consider to attract more European buyers to my development.
United Kingdom, - I have a small whole ownership development nestled at one of the most beautiful loch settings in Scotland. How can I introduce a fractional offering and what are the key points to consider?
Spain, - What are the key selling techniques my sales team should use when offering fractionals against whole ownership and how can I distinguish the differing attributes of a fractional buyer against a whole ownership buyer?
10:30 Coffee
11:00 Panel Discussion: - Capturing the high net worth fractional consumer and connecting with different cultures.
David Hughes, Director of Marketing, Barclays Wealth
Richard Thomas, Director of Marketing, Jet Republic
Stephen Wise, Founder and CEO, The Hideaways Club
Maurizio Bisicky, Regional Vice President, Sales and Marketing, Marriott
Moderator: Piers Brown, Founder, Fractional Life
11:45 Fractional Life Awards Presentation
Presentation Of:
Click here to read more about the Fractional Life Awards shortlisted companies: - http://www.fractionallife.com/awards.asp
12:15 Ultimate Q and A and closing remarks from your Chairman
Peter Kempf, CEO, Managing Director Europe, DCP International
Brett Archibald, Senior Vice President, Registry Collection
Preben Vestdam, Principal and CEO, Valhalla Associates
Jerry Cobb, CEO, FOC (Fractional Ownership Consultancy)
All speakers and subject matter may change without notice.
Who Should Attend? Real Estate Agents, Real Estate Developers, Exchange Companies, Fractional and Vacation Ownership Sales / Marketing Managers, Fractional Consultants, Fractional Entrepreneurs, Hospitality Management, Financial Institutions, Legal Professionals, Investment Representatives, Suppliers of Value Added Programs and Incentives,Hospitality Industry Suppliers.
Industry Sectors: Fractional ownership, Destination Clubs, Private Residence Clubs, Condo Hotels, Buy-To-Let Hotel Room Concept, Timeshare, Multi Destination Club Systems.
*Delegate Booking terms and conditions
Summit Sponsorship
If you are looking to expose your brand to key decision-makers, developers and operators then you may wish to consider the limited sponsorship opportunities now on offer. Click here for more information.
Confirmed 2009 Sponsors
Signature Sponsor
Platinum Sponsor
Gold Sponsors
Business Card Swap Sponsor
Delegate List Sponsor
Media Sponsors
Media Partners
Supporting Partners
You can view a selection of stories regarding Fractional Summit 2009 at the following links:
Fractional Summit attracts world wide audience
Fractional Life and Northcourse Commission European Fractional Ownership Property Study
Perspectives Magazine- Fractional Summit 2009
Quintessentially Estates as supporting partner of Fractional Summit
Homes Overseas coverage of Fractional Summit
FOC goes platinum as sponsor of Fractional Summit
Castello di Casole- Gold Sponsor of Fractional Summit 2009
Dr Richard Ragatz confirmed speaker at Fractional Summit 2009
Fractional Summit 2008 attracted attendees from all over the world. Here's a selection of delegate comments-
“I just wanted to drop you a note to congratulate you on the superb Fractional Summit event. It was very educational as well as insightful on the market trend and opportunities. The presenters were well chosen- balancing education with entertainment perfectly. I learnt a ton, and made many contacts I did not expect which will no doubt prove very useful for our fractional development project. The Summit exceeded my expectations.” -Delegate
“It was a great pleasure to attend your event and congratulations to the Fractional Life team for the overall quality of the summit, especially as this was your first such venture! I look forward to attending next year.” -Delegate
“Thanks to Fractional Life for the great organisation and, more than anything- the great atmosphere of cooperation and spirit of friendliness that you managed to create. It seemed that everyone who attended was welcomed and really got involved and that made for a really good feeling. You’ve really got a lot to live up to with your next summit!” -Sponsor
Check out what the press said about the Fractional Summit 2008 here.
Venue
Just a 10-minute walk from Oxford Street and located directly opposite Edgware Road Tube Station. This major conference hotel is 20 minutes from Heathrow Airport. The Heathrow Express terminates at Paddington Station, which is just 5 minutes by taxi from the hotel.
New Eurostar Terminal open at St. Pancras Station - just 10 minutes from hotel.
Accommodation
Hilton London Metropole
225 Edgware Road, London W2 1JU
Tel: 44-20-7616 6570
Fax: 44-20-7724 8866
Email: reservations.londonmet@hilton.com
Holiday Inn – Oxford Circus:
57-59 Welbeck Street
London W1G 9BL
Phone: 44-20-7...
Fax: 44-20-74873782
Days Inn – Travelodge – Hyde Park
148-152 Sussex Gardens
London W2 1UD
Phone: 44-20-77232939
Fax: 44-20-77236225
Email: reservations@daysinnhydepark.com
Thistle – Marble Arch & Hyde Park
Thistle Marble Arch, Bryanston Street, Marble Arch, London, W1H 7EH
Phone: 44-870-3339116
Fax: 44-870-3339216
Email: MarbleArch@Thistle.co.uk
Hyde Park
Thistle Hyde Park, 90-92 Lancaster Gate, London W2 3NR
Phone: 44-870-3339110
Fax: 44-870-3339210
Email: Hydepark@thistle.co.uk
Thursday, April 23, 2009 at 8:00 AM
- to -
Friday, April 24, 2009 at 1:00 PM (GMT)
Add to my calendarLaunched in December 2006, Fractional Life is the lifestyle brand dedicated to growing the fractional ownership marketplace. Based in the UK, the company has 3 divisions: interactive, fractional consumer exhibitions and trade conferences, and publishing. With 19 different categories including fractional property, destination and PRC clubs, aviation, boats and yachts, classic and super cars and more, the website is the most comprehensive for users looking for help and advice, and purchase information from over 300 fractional operators.The company launched Fractional Summit, Europe’s only dedicated fractional property trade conference in 2008. The 2010 conference is a 2 day event, 18 – 19 February 2010.
 |
View other Fractional Life events |
 |
Contact the Host |
 |
Subscribe to receive notifications of future events by this host |
Email
Facebook
Twitter
LinkedIn
MySpace
Digg
Delicious
Reddit